And now for something nice…

Excited because this Thursday evening Mark Pollard is coming into our office and sharing with us a bit about twitter and what newbies can get out of it.  
Mark put up a post saying he wanted to do these sessions, and was looking for a venue.  We jumped at the chance of getting him in. We [...]

Feral Sandpit

There is a weird arse feral mood sweeping twitter today and all seems to stem from an event at the Hilton about twitter. Sure, there was media hype, and lots of claims that it was the first of it’s kind when it clearly wasn’t, but JESUS CHRIST, can the back biting and bitchiness get any [...]

What the world needs now…

…is another post about Heidi and Naked and Witchery menswear.
But what the hell. Here is another one.
A new sport appears to have emerged in outing some new media campaigns as puffery. (here is one example and I bet the smh is livid that they did this)
Now, I am not sure what people are upset about. That [...]

Risky Biz

I just stumbled upon a serendipitous post by Katie Chatfield from “Get Shouty”, which is in the same vein as Dirk’s post No job if you don’t blog.  
Titled “ROI=Risk of Ignoring”, Katie answers very eloquently a question from B&T , and outlines how being involved in social media has given her access to some wonderful [...]

Build it and they will come…field of fantasies

MM pointed me in the direction of this fine post about how many corporate social networks are making zero dollars and more so nil sense.  Marshall Kirkpatrick uses the Breeze kitty litter community as a hilarious but also worrying example. It has 198 members. I wonder the cost per member? Who signed this idea off?  Who [...]