We’ve had lots of juicy discussion today in the office about the new Mother TVC.
In summary;
some feel it hasn’t gone as “out there” as it could – is the humour the right pitch?
is it an ad industry insider joke – a direct jab at the incumbent Mojo and getting it so wrong?
lots of chat about [...]
I was very amused to read that Coke is relaunching Mother – it’s dismal fifth (?) attempt into the energy category. Not long ago I recall reading that Coke was sticking to Mother as is, even though they recognised that people didn’t like the taste and they’d overcome it by “distribution” (in which Coke rules the [...]
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